Job Description
Hubspot Campaign Manager
This is an exciting opportunity to join a fast-growing company with a dynamic, innovative culture!
As a HubSpot Campaign Manager, you will collaborate closely with the marketing team to develop, execute, and optimize data-driven marketing campaigns. Your expertise in HubSpot will be instrumental in managing inbound marketing strategies, email automation, and lead nurturing initiatives to drive engagement and conversions. This role requires a blend of creativity, strategic thinking, and analytical skills to maximize campaign performance and align with business objectives.
Responsibilities:
- Campaign Strategy & Execution : In conjunction with marketing team - Plan, launch, and manage multi-channel marketing campaigns within HubSpot, ensuring seamless execution across email, paid media, and social channels.
- HubSpot Automation & Lead Nurturing: With Marketing team - Design and implement lead segmentation, workflow automation, and drip campaigns to enhance customer engagement and retention.
- Content Coordination : Work closely with content creators to develop compelling copy, visuals, and multimedia assets tailored to target audiences and campaign goals.
- Performance Tracking & Optimization: Monitor and analyze campaign effectiveness using HubSpot, Google Analytics, and LinkedIn Campaign Manager, identifying opportunities for continuous improvement.
- A/B Testing & Experimentation: Conduct experiments with email subject lines, ad creatives, and landing pages to optimize conversion rates.
- Cross-Department Collaboration: Partner with sales, product, and customer success teams to ensure marketing efforts align with business objectives and generate high-quality leads.
- Reporting & Insights: Build and maintain HubSpot dashboards to track key performance metrics, providing actionable insights and recommendations.
- Industry Trends & Best Practices: Stay up to date with digital marketing trends, emerging HubSpot features, and best practices to enhance marketing strategies.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3-5+ years of experience in Hubspot campaign management, or marketing automation.
- Hands-on experience with HubSpot (Marketing Hub, workflows, lead scoring, email automation, and reporting).
- Proficiency in Google Ads, LinkedIn Campaign Manager, and social media advertising.
- Strong analytical skills with the ability to interpret data and optimize marketing efforts.
- Experience in A/B testing, conversion optimization, and customer segmentation.
- Excellent project management skills with the ability to multitask and meet deadlines.
- Strong written and verbal communication skills, with experience in content collaboration.
- Familiarity with Adobe Creative Suite (Photoshop, Illustrator) and other marketing technologies is a plus.
This role is ideal for a results-driven marketing professional with a passion for leveraging HubSpot to create impactful campaigns. If you're eager to drive growth, enhance marketing automation, and contribute to a thriving team, we’d love to hear from you!
Perks:
- A collaborative, creative work environment with a strong company culture.
- Opportunities for growth and career advancement.
- Competitive compensation package + bonus opportunity.
- Generous PTO and 401(k) plan.
- Comprehensive benefits package.
- A chance to make an impact in a rapidly growing company.
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